Ries, Al; Ries, Laura

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The Origin of Brands : How Product Evolution Creates Endless Possibilities for New Brands Online Hot Sale

Original price was: $70.50.Current price is: $35.25.
In their trademark witty style, the Rieses draw upon ten years of research in order to present lively case studies showing how successful brands are…
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Select options This product has multiple variants. The options may be chosen on the product page

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